MLB Press Release
Major League Baseball All-Star Summer Community and Charitable Legacy to Benefit Greater Kansas City and Beyond
More Than $3.5 Million Planned Toward MLB All-Star Themed Initiatives and Projects
Major League Baseball will host a series of community and charitable initiatives and projects leading up to the 83rd MLB All-Star Game that will leave a legacy benefiting Greater Kansas City and beyond. This MLB All-Star Summer community effort will complement the midsummer celebration of Baseball and the Kansas City Royals, impact the lives of underserved youth and local veterans, support cancer research, highlight the importance of environmental consciousness and honor the history of Negro Leagues Baseball.
$3.5 Million Donation to Local and National Charities
MLB and the Royals plan to donate more than $3.5 million through MLB Charities and Royals Charities, with funds raised from Gatorade All-Star Workout Day on Monday, July 9th, to MLB All-Star projects in the Greater Kansas City area and national charitable initiatives.
MLB All-Star Summer Lasting Legacy Support
2012 MLB All-Star Summer activities will support charitable organizations and initiatives including Stand Up To Cancer, Prostate Cancer Foundation, Reviving Baseball in Inner Cities (RBI), Boys & Girls Clubs of America and Make-A-Wish Foundation, among others.
A significant portion of the donation from MLB and the Royals will remain in the Greater Kansas City Area to fund a number of worthy projects and causes including the following:
- Boys & Girls Clubs Renovation Project (Boys & Girls Clubs of Greater Kansas City, Leslie Unit) – With assistance from Magical Builders, renovations will be made to the Club’s interior and exterior, including new classrooms and new restrooms, an expanded kitchen, landscaping improvements, furniture and an improved HVAC system.
Youth Field Renovations (Mulkey Square Park, Satchel Paige Stadium, Cleveland Park) – MLB All-Star Legacy funding will help renovate two baseball fields owned by the Kansas City, Missouri, Parks and Recreation Department: Mulkey Square Park and Satchel Paige Stadium. Renovations will include the installation of a new irrigation system and scoreboard, infield and outfield maintenance, fencing construction and installation, backstops, dugouts and other improvements to the general facility surrounding each field. Upon completion, the fields will be regularly used by local Reviving Baseball in Inner Cities (RBI) leagues and Guadalupe Center Youth Baseball, among others, and during 2012 MLB All-Star Week, Satchel Paige Stadium will host the opening ceremonies of the Jr. RBI Classic, an event designed to provide hundreds of young RBI baseball and softball players an opportunity to participate in MLB All-Star Week.
- The Baseball Tomorrow Fund (BTF) – The Boys & Girls Clubs of Greater Kansas City (BGCGK) operates a local RBI league that serves nearly 800 players. In order to improve the condition of the fields and increase the number of RBI participants, the Baseball Tomorrow Fund has awarded BGCGK a grant of $50,000 to provide funding for field renovations at Cleveland Park, including infield mix, laser grading and drainage surrounding the four fields at the park. The MO-KAN chapter of the Sports Turf Managers Association, which evaluated the fields’ conditions and recommended the proposed field renovations, will provide volunteer labor to complete the project. Jr. RBI Classic games will be played on the fields at Cleveland Park. BTF is a joint initiative between the Major League Baseball Players Association and Major League Baseball designed to promote the growth of youth baseball and softball throughout the world by awarding grants to support field renovation and construction projects, equipment and uniform purchases, coaches training material and other selected program expenses.
- The MLB-Royals All-Star Scholars Program – Beginning in 2012, the MLB-Royals All-Star Scholars program will identify five high school seniors per year as MLB-Royals All-Star Scholars. The students will be selected from the 20/20 Leadership program, which serves students from moderate- to low-income families to educate and expose them to community issues, develop personal and leadership skills and build community-wide relationships. The selected students will have the opportunity for a $2,500 per-year scholarship, renewable up to four years. Recipients may select a major of their choice at any two- or four-year college/university in Missouri or Kansas. The program recipients will be selected based on a number of criteria, including academic achievement and attendance record, financial need and demonstrated community involvement. The inaugural scholarship winners will be recognized during All-Star Week in Kansas City and will serve as volunteers at various All-Star events.
- Rebuilding Together (Kansas City VA Medical Center Annex) – The project will provide special services for female veterans and all veterans (male and female) afflicted with Post-Traumatic Stress Disorder (PTSD) by creating family-friendly, baseball-themed play areas in the waiting area of the clinic for patients’ children, improving aesthetics of the clinic offices and meeting areas and enhancing the landscape surrounding the facility, which was recently added to the Kansas City VA Medical Center system. Bank of America, the official bank of Major League Baseball, will support this project both financially and through employee volunteerism.
- Operation Breakthrough – Funding for this project will help this daycare center, which serves low-income families, improve its after-school and summer enrichment programs. Renovations to the facility’s infrastructure will include replacing ceiling, drywall, glass and windows, installing new doors, painting and electrical work and sprinkler relocation. The mission of Operation Breakthrough is to help children who are living in poverty develop to their fullest potential by providing them a safe, loving and educational environment.
- Negro Leagues Baseball Museum – Funds will help create a new, dynamic traveling exhibit that will take a historical look through photos, videos and text at Negro Leagues players who, after the integration of baseball, became MLB All-Stars. After its premiere in Kansas City, the Negro Leagues Baseball Museum will develop a three-to-five year national tour of the exhibition, with plans to make it available in future All-Star Game cities. In addition, a portion of the exhibit will be integrated into the current, permanent “Major League Baseball” section of the Negro Leagues Baseball Museum.
All-Star Game Charity 5K & Fun Run presented by Nike
The third All-Star Game Charity 5K & Fun Run presented by Nike will take place on Sunday, July 8, 2012 in Downtown Kansas City. Participants will run and walk on an All-Star themed course, featuring appearances by MLB legends, mascots and celebrity guests. Hall of Famer George Brett will serve as the Official Race Starter while five-time Royals All-Star and MLB Network analyst Mike Sweeney has created the “Sween Team” to participate in the event.
All event-related net proceeds will be donated equally to three charities supporting cancer research and education -- Stand Up To Cancer, the Prostate Cancer Foundation and Susan G. Komen for the Cure. Previous MLB All-Star Game Charity 5K & Fun Runs have been held in St. Louis (2009) and Anaheim (2010).
The 5K, an officially timed event, will begin at 7:30 a.m. CT. Immediately following, at 8:00 a.m. CT, the family-friendly 1-mile Fun Run will begin. All registered finishers will receive a commemorative All-Star medal and t-shirt. Sign up now and receive a special early bird price of $25 (adult) and $20 (children 12 and under) for the 5K and $20 (adult) and $15 (children 12 and under) for the Fun Run. Space is limited so participants are encouraged to sign up early. For the first time, participants will have the opportunity to register and create their own “All-Star” profile page online, which highlights their favorite League, MLB Team or personal photo, and allows them to share their story. Participants will have the opportunity to earn All-Star themed online badges, as they recruit friends to join their All-Star Game Charity 5K & Fun Run presented by Nike roster and raise funds for the Prostate Cancer Foundation, Stand Up To Cancer, and Susan G. Komen for the Cure. Two All-Star MVP badges will be awarded on July 8th to the top recruiter and fundraiser. Additional sponsors of the event include Aquafina, Bayer Advanced Aspirin, Gatorade, One A Day and Scotts. Registration and event information is available at AllStarGame.com/5k.
2012 MLB All-Star Summer will build on the continued commitment to the environment by Major League Baseball and the partnership with Natural Resources Defense Council (NRDC) by incorporating a wide variety of environmentally-sensitive efforts, including:
- Raising awareness about the importance of “going green” via public service announcements in-stadium and environmental education materials online (www.mlb.com/green);
- Prioritizing recycling at events throughout MLB All-Star Week;
- Addressing energy usage through efficiency measures and by investing in renewable energy offsets.
About the 2012 Major League Baseball All-Star Game
The 83rd Major League Baseball All-Star Game will be played on Tuesday, July 10th in Kansas City and will feature the best of the American League taking on the top players of the National League. Building up to the excitement of the All-Star Game, Major League Baseball will conduct a wide variety of special events and charitable activities for fans both inside and outside of Kauffman Stadium. At the ballpark, the events will include Taco Bell All-Star Sunday on July 8th featuring the SiriusXM All-Star Futures Game and the Taco Bell All-Star Legends & Celebrity Softball Game, and Gatorade All-Star Workout Day on Monday, July 9th featuring the State Farm Home Run Derby on ESPN, ESPN Deportes and ESPN Radio. Outside of the ballpark, fans will have an opportunity to experience All-Star Summer through a variety of special events including Major League Baseball All-Star FanFest, the five-day interactive fan festival; the All-Star Game Charity 5K & Fun Run presented by Nike, a charity run/walk on a baseball-themed route to benefit three cancer organizations; and the MLB All-Star Red Carpet Show presented by Chevrolet, a free parade of All-Stars through the streets of Kansas City, which will be broadcast on MLB Network. The Midsummer Classic will be televised nationally on FOX, broadcast on ESPN Radio and will be shown around the world by Major League Baseball International. For more information about 2012 All-Star Summer, visit www.AllStarGame.com.