More than two dozen MLB stars and celebrities – including Kate Upton, David Wright, David Price, George Brett and Brandon Phillips – are scheduled to visit the MLB Fan Cave this month, building off a very successful opening month of the season for baseball’s social media hub in downtown Manhattan.  These guests and others (see chart) will interact with fans via social media as well as create video content that will appear on MLBFanCave.com

In addition, the MLBFanCave.com Concert Series will continue with three more performances by popular recording artists.  The May lineup includes:

  • The Avett Brothers (“I and Love and You,” “Kick Drum Heart” & “Head Full of Doubt, Road Full of Promise”) – May 8, 6:00 p.m.
  • Adam Lambert (“Never Close Our Eyes,” “Whataya Want From Me” & “Trespassing”) – May 14, 6:30 p.m.
  • Josh Baze (“She’s Gold,” “We Made It” & “Where I Am” ft. Sarah Jaffe) – May 15, 7:30 p.m.

The MLBFanCave.com Concert Series began last month with performances by Daughtry, The Fray, Far East Movement and Aaron Lewis, and continues a long tradition of music at the Fan Cave’s location, which is the former home of the iconic Tower Records on 4th Street & Broadway in New York City’s Greenwich Village area.  This month’s performances and others throughout the year will be free and open to fans, with highlights appearing on MLBFanCave.com.  More information on how fans can attend these and other concerts will be available on MLBFanCave.com and through Twitter and Facebook.

Already this season, the MLB Fan Cave has played host to more than 40 current and former MLB players, celebs, musicians and other entertainers, including Miguel Cabrera, Joe Mauer, Justin Verlander, Jim Rice, Bernie Williams, Kevin Millar, Jon “Bones” Jones, Bonnie Raitt, Darius Rucker and many others.  Highlights among the web series produced by P3 ENTERTAINMENT on MLBFanCave.com so far include:

All nine “Cave Dwellers” – Ashley Chavez, Benjamin Christensen, Lindsay Guentzel, Shaun Kippins, Gordon Mack, Ricardo Marquez, Ricky Mast, Eddie Mata and Kyle Thompson – remain in the Fan Cave as of this week, watching every single MLB game each day while chronicling their experiences via social media (bios and fan vote here).  Throughout the season, Cave Dwellers will be eliminated until a winner is crowned by the end of the 2012 World Series. 

Supported by MLB Advanced Media, the interactive media and Internet company of Major League Baseball and industry standard bearer for technology in digital media, the Cave Dwellers will participate in season-long contests through MLB.com’s original programming and interactive games, where they will join millions of baseball fans playing fantasy baseball games such as Beat the Streak presented by Scotts and its $5.6 million grand prize.

Awarded “Best Use of Social Media for Sports” at the 4th Annual Shorty Awards, the MLB Fan Cave has generated more than 430 million social media impressions since its inception.  The MLB Fan Cave features products and services provided by nearly 50 companies, led by Pepsi, MLB Authentic Collection licensees New Era and Majestic, State Farm, Budweiser, Scotts, Sony and Samsung.