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10/19/2011 10:25 AM ET
Rollins, Wilson, Pettitte, Gwynn among baseball legends who Stand Up to Cancer with MLB and MasterCard in new spot debuting during Game One of World Series on Fox
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During Game One of the World Series on FOX tonight, MLB, Stand Up To Cancer and MasterCard will debut a new spot culminating the "Eat, Drink and Be Generous" campaign featuring an impressive group of baseball's Postseason legends including scenes shot at the MLB Fan Cave. Legends include Ron Darling, Tony Gwynn, John Kruk, Andy Pettitte, Reggie Sanders and Mitch Williams along with current players Jimmy Rollins and Brian Wilson who stand in honor of loved ones affected by cancer. The spot also includes footage of MasterCard cardholders showing their support for the cause.
All players donated their time to support Stand Up To Cancer and those in their lives affected by the disease. Click here to see behind the scenes footage from the MLB Fan Cave shoot as well as soundbytes from Kruk, who is a cancer survivor; Pettitte, who stands for his mother-in-law; Darling, who stands for his former teammate, Gary Carter; Williams, who stands for his parents; and Sanders, who stands for two close friends, talking about their own personal connection to cancer.
Major League Baseball was a founding partner of Stand Up To Cancer and has pledged $30 million in support since its 2008 inception. MasterCard launched a program at the MLB All-Star Game in July, in which a donation was made to SU2C every time cardholders used their MasterCards when dining out. This spot will acknowledge the millions of consumers who enabled MasterCard to contribute more than $4 million through this campaign.
MasterCard will make an on-field presentation to Stand Up To Cancer to signify the culmination of the "Eat, Drink and Be Generous" campaign prior to Game Four of the World Series.
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