06/01/09 5:18 PM ET
MLB International renews rights overseas
Deals reached with Japan, Venezuela, Canada, Australia
By Jesse Sanchez / MLB.com
On Monday, Major League Baseball International renewed broadcast agreements with Japan, Venezuela and Canada and added a new contract for Australia.
"There is tremendous passion for baseball around the world," said Paul Archey, senior vice president, of international business operations for MLB. "By entering into these agreements to broadcast games internationally, Major League Baseball and its partners continue to make MLB content available globally and demonstrate our commitment to promote and grow the game of baseball."
The renewal with Japan's Dentsu will run through the 2015 season and make the television and radio rights holder the longest-running media partner for Major League Baseball International. Through the agreement, the television networks that will air MLB games in Japan through sub-licensing agreements with Dentsu include Japan Broadcasting Corporation, Tokyo Broadcasting System Television Inc., Fuji Television Network Inc., TV Asahi Corporation, TV TOKYO Corporation and J SPORTS Broadcasting Corporation. This will be the first time TV Asahi Corporation, TV TOKYO Corporation and J SPORTS Broadcasting Corporation will telecast MLB games in Japan.
As part of the agreement with Venezuela's Meridiano Television, fans in the country will be able to see up to eight live games a week, in addition to coverage of the MLB All-Star Game, Division Series, League Championship Series and World Series.
DirecTV Latin America will provide fans in Venezuela with up to four games per week on its basic tier and up to 16 games per week on its extended tier. DirecTV Latin America will also offer the MLB EXTRA INNINGS package in certain parts of the Caribbean and South America.
Major League Baseball International reached a five-year extension with Rogers Sportsnet to be the exclusive Canadian television broadcaster of the State Farm Home Run Derby, MLB All-Star Game and MLB postseason. Rogers Sportsnet will also carry at least 250 games each year.
In Australia, Network Ten will broadcast no fewer than three live regular-season games per week, "This Week In Baseball" and the MLB postseason on its digital sports network, ONE, according to the agreement.
Jesse Sanchez is a reporter for MLB.com. This story was not subject to the approval of Major League Baseball or its clubs.