09/25/2008 11:14 AM ET
Major League Baseball Players & Funny or Die leverage laughs to promote volunteerism
NEW YORK -- It may have been said that there is no crying in baseball, but it has never been said that laughing isn’t allowed. With that in mind, Major League baseball players and writers from Funny or Die are joining forces on behalf of the Major League Baseball Players Trust to produce a series of humorous videos designed to elicit laughs and inspire volunteerism.
Players from the Chicago Cubs, White Sox and Los Angeles Angels of Anaheim recently traded in their uniforms for acting roles in videos written and produced by Funny or Die, the award-winning comedy website founded by Will Ferrell, Adam McKay and Chris Henchy. The videos will premier on Funny or Die (which had a record-breaking 8 million unique visitors in August), beginning today with one featuring Cubs players Ryan Dempster, Mark DeRosa, Geovany Soto, Ryan Theriot and Mike Fontenot being pestered by an annoying, flying “monobrow.”
The remaining videos feature Angels players Torii Hunter and Howie Kendrick as guests of a first-of-its-kind sports talk show and White Sox slugger Nick Swisher letting teammate, Toby Hall, in on his plan to use a secret weapon at the plate called “Thunderbolt.”
Each of the videos end with personal pleas from the players urging viewers to support causes they believe in.
After debuting on Funny or Die, the videos will be posted on www.MLBPLAYERS.com, MLB.com, and other popular Internet video destinations.
Through the Players Trust, Major Leaguers contribute their time, money and celebrity to call attention to important causes affecting the needy and to help encourage others to get involved in their own communities. In partnership with Volunteers of America, the national human service organization, the Players Trust created and helps administer the Action Team, a national youth volunteer initiative currently inspiring the next generation of volunteers in cities throughout the United States. For more information on the Major League Baseball Players Trust, please visit www.MLBPLAYERS.com.
Funny or Die is an award-winning website that has become one of the top destinations for comedy on the web. Since its launch over a year ago, Funny or Die has had over 213 million video views, over 37 thousand videos uploaded, and averages 3.2 million unique visitors per month. While the award-winning debut video “The Landlord” continues to cement its place in internet history as one of the most-viewed videos of all time, Funny or Die has achieved success as the “place to be seen” for comedic celebrities, and the “place to go” for a daily comedy fix. Funny or Die’s founders are Will Ferrell, Adam McKay and Chris Henchy. Judd Apatow is one of the site’s principal partners.