Senior Vice President, Business Operations
As Rays senior vice president, business operations, Brian Auld oversees the team's human resources, information technology, marketing, ticket sales, fan experience and stadium operations departments. Auld also serves in a similar role for Sunburst Entertainment Group, a wholly owned subsidiary of the Rays which serves as a vehicle for the franchise to invest in new sports and entertainment-related business opportunities.
Auld joined the Rays in June 2005 as director of planning and development where he worked closely with Matt Silverman to define organizational priorities and assist with the transition in ownership. Since then, he has worked to build an employee-friendly organization, including helping establish the Employee Community Outreach Team (ECOT). All Rays staff are encouraged to spend up to one day each month volunteering in the community and ECOT assists by finding opportunities.
Prior to joining the Rays, Auld attended Harvard Business School where he earned his MBA focusing on managing human capital, marketing and finance. Auld's previous work experience includes serving as lead teacher and director of development for the East Palo Alto Charter School in California. Auld received a bachelor's degree in economics and master's degree in education from Stanford University, where he also captained the lacrosse team. He was born in Berkeley, Calif., and attended high school in Dallas. Brian is proud to claim that he once trekked to the bottom of Mount Everest.
He currently serves on the board of directors of the Rays Baseball Foundation, Big Brothers Big Sisters of Tampa Bay and Leadership Tampa Bay.
He and his wife, Molly, reside in St. Petersburg and are proud parents of a daughter, Lucy (1).